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Mobile Fleet Washing – Advertising and Marketing Considerations

Not long ago, I was contacted by a mobile car wash operator who is working to expand their business into cleaning more fleets of vehicles rather than just personal cars at office building parking lots or at new car lots. Indeed, while the same type of equipment is used to do mobile car washing as [...]

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Online Advertising and Internet Marketing

There are so many things which can be included in Internet Marketing like social networking, online newsletters, affiliate marketing, online marketing, email marketing, internet advertising etc. E-Commerce and Internet Marketing have become popular with every passing day as ever increasing number people have gotten internet access and they are using it. Internet marketing schemes have [...]

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Why Hire an Advertising/Marketing Consultant?

As a business owner, you have the option of taking several different approaches to handling your Marketing and Advertising. You may choose to handle the responsibility yourself, with the idea that no one understands your business quite the way you do.. You may also consider hiring a full time marketing manager or even assigning the [...]

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Where Does Advertising Fit Into the Marketing Mix?

Many people get confused about the role of advertising in the marketing mix so here’s a simple view of where it fits in. In the traditional marketing model, we talk about the 4 P’s o Product o Pricing o Place o Promotion The last section - Promotion is what we mean when we say you are “doing [...]

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Dental Marketing Strategies For Growing Your Dental Practice

Proper dental care is a must for everyone all through life, child or adult, so finding a good dentist to take care of this is important. Well known dentists, such as those frequented by celebrities have already a very strong position in the marketplace. The dental clinic on the street corner, has of course a [...]

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